Social Media Advertising & Social Media Pay Per Click

Social media marketing has become integral to any internet marketing strategy. The more a company expands its outreach and presence with social media marketing, more effective would be an online advertising campaign. Whether it is to promote a certain product or to keep fans posted with all major updates and developments that a company indulges in, social media advertising plays an instrumental role.


What many businesses are trying out today is combining social media marketing and PPC. Pay per click advertising has been associated with search engines and ads posted on various websites, directories or blogs. Now, it has become imperative for social media managers to interrelate social media marketing with pay per click advertising. Pay per click has a large outreach and is an effective marketing concept.

Since there is no investment into this strategy unless someone clicks on the links posted, the returns on investment can be accurately determined. With low costs and effective results, pay per click or PPC is certainly an efficient tool. Why a company must look at combining social media marketing with PPC have plenty of reasons.

First, social media advertising has to have a large outreach to be effective. Unless a fan page or a business page has hundreds or potentially thousands of users connected to the page, any social media marketing attempt would be futile as the exposure of the promotions or advertisements would be very little. With social media PPC, this exposure can be broadened. For instance, by posting pay per click links on search engines that redirect to the social media pages of a company, you can get people from search engines to check out the social media page where there can be promotions, call to actions or an advertisement that simply caters to branding.

Second, within social media or social networks itself PPC can be used to great advantage. Sponsored links have become fairly common on social networks. When such an exercise takes the guise of pay per click, the investments come down and one can actually track the costs and the subsequent returns.

With social media PPC, you can spend less and get a more accurate analysis if you are making worthwhile investments. With payments to be made only for the clicks and redirects you get within social media or a social network, the PPC strategy is an extremely effective one in social media marketing.

Facebook Social Media Monthly Traffic By Country

Heyy everyone.. sorry i posting here after long time,  its just bec i was hijacked by some terrorist while traveling to Dubai and unable to connect my internet there…..lolz i’m just kidding was kind of busy with my recent projects.

Lets back to work, i recently looking around some social media stuffs and came up with Monthly Facebook traffic by country and average CPC – Cost per click charged by facebook for advertising to there platform.

No doubts social media traffic can be very targeted and they allow you to target your audience by Age, Gender, location no matter its stats, city besides that you can even target ppls by there interest, groups and likes.  This can actually help small business to reached there audience and market there stuffs for better conversion and profit.

And best part is Facebook Fanpages and Group which truly another gem, you can actually build list of peoples who interested in your services and keep them updated with your services, and for sure your fans who liked your facebook page will convert into some decent sales. Besides this i would love to share Facebook  Monthly traffic by country, these numbers can help you to choose your demographic easily.

fb traffic sumit dhawan


Country  # of Facebook Users
USA                     132,810,940
UK                        27,806,860
Indonesia                        27,338,560
Turkey                        23,516,140
France                        19,444,660
Italy                        16,888,600
Philippines                        16,235,000
Canada                        16,199,840
Mexico                        15,037,020
India                        13,188,580
Argentina                        11,381,120
Colombia                        11,115,840
Spain                        11,010,060
Germany                        10,889,960
Australia                          9,520,280
Malaysia                          8,163,300
Chile                          7,362,040
Venezuela                          7,148,100
Taiwan                          7,052,660
Brazil                          6,114,340
Thailand                          5,143,240
Egypt                          4,077,520
Sweden                          3,976,820
Hong Kong                          3,587,080
Belgium                          3,581,700
Poland                          3,242,560
Israel                          3,209,040
South Africa                          3,187,180
Greece                          2,934,800
Czech Rep                          2,800,540