What Are The Advantages Of Google Plus For Business?

images (40)Google for business has progress to be a growth market for businesses and for SEO. Google+ has surely succeeded where the prior attempts at harnessing social media have been unsuccessful. Remember Google Buzz or Google Wave?

Google plus has reached 100 million users quicker than Facebook and Twitter it tool even more to make 100 million. Google may have finally built the social network they are anticipating for.

Why should my business be present on Google Plus?

This is a good question. Well Google owns and operates it obviously. Similar to YouTube and Google Places for Business, Google plus profile do possess few perks in getting positioned by Google. You enhance the odds of getting highly aimed audience from Google’s organic search outcomes if you own a Google Plus account.

Identical to Facebook’s like, google involves +1 votes. The more votes you have, the better it is for you. These social signal votes let Google comprehend that what you are sharing is being viewed and shared. These profiles and pages have a considerable impact on search positions.

Recorded below are a number of tips that will let you know of few ways you can utilize Google plus for business. The extra advantages of enhancing the authority and impact of your company, your brand will boost your search positions.

 Your Google Plus Profile

You get a great chance to mention about your business and products and services through the about section of Google+ profile. You can mention what your business is all about, the types of products and services you provide. This introduction content will to end up being utilized by Google as your page’s meta description when it becomes visible in the search outcomes.

Best tip-You can build links within that introduction content that links back to a number of pages of your website. A number of smartly utilized anchor text keywords would be helpful however no keyword stuffing is required.

download (23)Link, link, LINK!

If you are also present on any other social media networking platforms, from Facebook to Instagram and Pinterest, you should all them to the links section of your Google+ profile as well. What best way to get a few more link juice and authority form Google than to own your social profiles embraced on their page for your business?

Circle Google+ users!

You can search users to add to your circles quite easily dependent on your interest with Google search feature. Similar to Twitter, the odds are in your favor instead if you add them to your Google+ circle, they will in return follow your account back. Doing so can improve your odds of exposure when you begin sharing your content with the outside world!

Share content!

Each article that you will be sharing will build a link back to your website. And with it being Google, you sharing on their social media networking result in getting content indexed in no time. Share content be it is an infographic or video or any funny video, sharing is caring for Google plus network.


How Can You Use Images For Online Advertising?

marketAre you having a difficult time doling out articles to advertise your products and services? Does the idea of trying to create a video getting on your nerves? There is yet another method to build great content to advertise your business through online marketing and it is simpler than you may be thinking.

Let’s see how you can use these images for online advertising to aid you create brand awareness, enhance your search traffic and enhance your social following online.

It is no surprise that few of the most frequented websites in the world are focused around searching or sharing pictures. For instance, following given sites constantly show up lists of top sites:

Build an Image marketing strategy

images (26)It is never too persuading someone that one of the famous traffic sources can be a picture based site such as Google Images or Pinterest. But we progress to witness it happen as more businesses are getting innovative and aggressive with their image advertising strategies.

To aid you take benefit of these fabulous traffic referral sources I have mentioned below few important steps build your own effective image advertising strategy.

  • Optimize the pictures on your site/blog
  • Set up accounts on not more than 1-2 image websites that you really utilize
  • Begin with what you already possess
  • Get to know how to operate the profile
  • Blend it well
  • Gain some exposure

Let your pictures speak for you and your business

It has been never been simpler to capture, build and utilize images to obtain your message out to those willing to know. And if your business is such that builds innovative products and offers amazing experiences, they your audience desires to hear from you even more. Pictures as already stated are an impressive way to do just that.

With a good strategy, a little innovation and a lot of dedication images can be utilized very impressively to aid business get more exposure and grow more business. Whether you are already utilizing images for business marketing and require some guidance or you are still considering the option of utilizing images to enhance your business, a lot of article available online will help you take an informed decision.


Instagram And Its Benefits To Small Businesses

download (18)Instagram is one of the favorite hits for the purpose of image-sharing application. You can view how this photo-sharing platform just keeps burgeoning, today it has more than 90 million users. There are many big and famous brands on Instagram platform but this is the most famous app for conversations of small businesses as well. Given below are some of the best advantages of using Instagram for the purpose of small business advertising.

Advertise your products and services in an innovative way

Instagram has got a number of benefits and one of them is the way it shows images. With the given filters and editing choices, you can be as much innovative as you want. Add your style to your images. This will enhance attention of users to your image on Instagram. You will witness hoe innovative these can be and you might just get good positive comments from visitors. Besides they can share it even to other social media networking platforms by liking it.

Posts behind-the-scenes images from your business

images (20)You have the ability to take a click of almost anything and share it on the platform of Instagram. You can also post post behind-the-scene images. Majority of the times these types of posts receives comments and conversations from users. You can click while you are shooting a video or involved in your advertising stuff. Let folks view what you are up to and what all you have got to offer them through Instagram.

Update folks on your latest attractive offers and business promotions

On Instagram you can periodically share image updates regarding your business. Just share the recent activities or events that are taking place in your business-big sales (you can click pictures of products with attractive discounts), fresh collection, Instagram contests etc. Remember to use famous hashtags such as #sale or # contest. It will be simple to search your campaign for users on this fabulous social media network. We recommend you to pay visit to the most famous brand on Instagram. For example Starbucks. It will lend you with a better idea on how innovative and fashionable this app or site can be. Try finding inspiration on famous pages but never copy. Try to be extraordinary and distinct.


What Are The Advantages Of Instagram For Your Business?

downloadInstagram is a famous app known for the cool images you can click with it. But there a lot more that you can do with Instagram that meets the eye. Once you are done with cool images, you will also see how good it can be for your business.

If you consider, you will discover that Instagram could be a good marketing tool. And with the fame of this particular app, it is something that is popular amongst small businesses and non-profits must explore.

Given below are the three advantages of utilizing Instagram for small businesses:

Personal Touch:

When I say personal touch I am definitely not talking about the color of your office walls or your appealing business cards. What I mean here is your personality outside of your business. Just like many other businesses you may also have given up your savings, took a great risk and got rid of office job so that you can do what you love. Since most of your audience is not aware about you can always use Instagram as the best opportunity to show audience your personal side. By carrying out this you will not only increase your business performance but will also leave a long-lasting impression on present and future customers.


Display your role in the business by lending your customer with behind-the-scenes peek at how you run stuff. This could be an image of you in a meeting or a conference of you playing a trick on a co-worker. These kinds of simple images and videos can be wrapped up in less than five minutes and will help in adding a good personal touch.

New Demographic

This social networking platform connects folks from all over the world to one another through pictures. And once you begin utilizing it, you automatically open yourself to an entire new demographic of folks. For almost all small business owners and of course based in your aimed audience, this can be a very good thing.

Reports say that over 150 million folks utilize Instagram with 55 millionimages (24) images being uploaded each day. Take benefit of this outstanding big, active network of people and connect with prospective customers.


It is rather simple. Simply download this wonderful app and begin building your presence on Instagram. Stay open to fresh connections and being active is the key to success to converse with a new demographic.


It is simple to get involved in all those nice images, but as I mentioned earlier there is even more to Instagram than the images. Instagram is like any other social networking site so utilize it to its full and network!


Social networks are built to aid people meet new connections and build new relationships. Begin conversing with an entire new network of interconnected folks. In turn, you will gain a number of followers, prospective fresh customers and new partners.

And is this is not enough, you always have a chance to connect Instagram to Facebook and Twitter. This makes it rather simple to connect all of your networks and utilize them interchangeably without too much effort.


Which Ones Are The Top Social Media Platforms To Watch In The Year 2014?

Obviously Twitter, Facebook, Instagram, Pinterest and Vine will stay as the champions of the social media landscape but chances are that the new and unexplored social media channels can also lure many of us in.

A real signal of the potential and commitment of these fresh social channels comes in the form of engagement and financial banking of A-list celebrities, billionaires and strong social media players. Whether it is Leonardo DiCpario or Justin Bieber or the co-founder of Twitter, it seems the affluent and popular are curious to get their hands in the lots of social media pies and correctly so. In the year 2013 it was reported that the value of Facebook’s market had reached over $100 bn while the social media giant too bought Instagram for what was taken by many as the low cost of $1bn.

To aid you ride the social media trend wave with thrilling adventure in 2014, here are the top 5 social media websites:


Powered by Leonardo DiCaprio, Serena Willians, Lance Armstrong and Tobey Maguire, this opponent of Instagram definitely is an appealing choice. However this is not such a uniqueness in the world of the start- up social network as we will explore in near future.

Quite identical to Instagram, Mobli functions as a visual search engine and enables users to follow friends and find hashtags. However Mobli normally has more properties than its forefather and flaunted video-sharing abilities long before they are accessible on Instagram and Vine.


This creative fresh blogging platform hails from the A-list of the social media landscape. The co-founder of Twitter as well as Blogger, Evan Williams brings you a blogging platform that will lend you with the best posts of the website. (via an algorithm and an editorial pool of members)

Despite being closed sign-up network restricted to content from the sharp minds in technology, design and culture initially, Medium has now made it possible for any user to write on the website. This platform provides a rapid and clean approach with its easy format, making it outstandingly simple for even the most tech-phobic writers to air their unique content.

download (7)Impossible:

Supermodel and actress turned entrepreneur, Lily cole built her own social network by the name of Impossible at the end of year 2013. Backed by Wikipedia and other sharp minds of Google, this website has a great potential to cover the distance and perhaps bring about a change in the world-to a certain degree obviously.

Shots of Me

Yeah the inevitable has taken place. Justin Bieber has invested a good amount in social networking site that supports one function i.e. to share selfies. This app is only compatible with a phone’s front facing camera and must hopefully attract majorly the teenagers. The images are required to be instant quite similar to Snapchat.

download (6)We Heart It

It has been recently reported by Mashable that We Heart It can be the next big social network while TechCrunch also described the social platform as a trend-setting app for youth. And with whopping 25 million users, three billion page views every month and over 60 million fresh pictures a month, it is very simple to see why.


Advantages Of Social Media Marketing

images (1)One of the most prevalent benefits that internet people can take from social media portals is their influence in generating free business advertisement while business owners can also create good business associations. Then business owners can anticipate enhanced online sales faster than traditional offline marketing fundas. Social networking portals have their side positives where everyone can simply share statuses, images and links associated with their business without any area limit. Interacting actively by exchanging recent updates, images and any kind of information are what all business owners require to deliver impressive marketing campaigns strategically.

Applying impressive marketing through social networking is simple with the easy sharing status and updates with images where many business owners do not require spending a dime for it. It is very advantageous for newly created small businesses and it is also beneficial for big scale firms. Even when they have to pay for promoting advertisements in Facebook for instance they do not require spending a lot, like what they perform for offline marketing promotion.

Among many advantages of social marketing embraces:

  • Impressive brand name promotion
  • Enhanced brand name promotion
  • Broader network

Building the best of social media networks can enable business owners to develop their presences to unlimited spaces. It is because many famous social network portals apply unified platforms which let members to have conversational relationships with other users. Open discussions between users and buyers are the best way to exchange information which is associated with products or services.

imagesAll kinds of small businesses are the ones who will enjoy all advantages of social media platforms. Launching fresh products to friends or relatives are simpler and when the products or services have best quality, there will be faster procedures of sharing images and likes as well as comments. Instagram can be one of the amazing alternatives for impressive picture sharing because search engines also crawl on famous social media portals for most relevant keywords and hashtags. Sharing links of blogs or portals through social media networking can also enhance listings so that there will be higher chances to be famous among internet users.

Now it is time to move on to dynamic promotional activities which only extends to limited clients with higher costs. Making the most out of Facebook, Twitter, Instagram or any of those social media websites can bring impressive outcomes for gaining faster fame and powerful existence on initial pages of search engines.

Social media networks remain as the perfect tools for all types of promotional ways for all scales of business. Broader reach of spaces and cost effective promotional budget will be the perfect reasons for all business owners to begin receiving advantages from famous social media portals.

Facebook Owns WhatsApp In Huge $19 Billion Contract

images (8)Facebook is flattering the “Huge Blue” of Silicon Valley, collecting all the slighter startups in its pathway. This social media colossal announced a $19 billion transaction to measure up the messaging stage WhatsApp.

In a declaration released delayed, Facebook whispered it is selling Mountain View, Calif.-stand WhatsApp for $4 billion in currency and $12 billion value of Facebook shares. As fraction of the attainment, WhatsApp originators and employees will obtain an additional $3 billion in Facebook store that they can cash in following four years.

The enormous agreement appears to be Facebook’s largest purchase up till now. To put it in standpoint, even devoid of the $3 billion in Facebook stockpile that will vest subsequent to four years, the arrangement is 16 times what Facebook compensated for photo-sharing page Instagram and extra than five times what it presented to disburse for messaging service Snapchat.

So, together WhatsApp and the in-house Facebook messaging structure will exist on as disconnect entities.

“WhatsApp is on a alleyway to join 1 billion public. The services that arrive at that signpost are all remarkably precious.” has been expressed by Mark Zuckerberg, the Facebook’s planner cum CEO, in a proclamation. At this time, 450 million citizens use WhatsApp each month and the internet-based on the spot messaging service is adding up 1 million users every day, according to the declaration. What’s particularly precious is that seven in 10 WhatsApp users are full of life each single day.

“WhatsApp’s exceptionally high user commitment and swift growth are motivated by the undemanding, powerful and immediate messaging capabilities we supply. We’re thrilled and privileged to cohort with Mark and Facebook as we carry on bringing our creation to the globe with more users on board.” this statement has been uttered by Jan Koum, who is the initiator cum the chief executive of WhatsApp. The WhatsApp brand name will survive on, as will its H.Q. in Mountain View. Facebook, which go public in May of 2012 in a moderately disastrous IPO, has detested some of its customers in its attempt to amplify advertising revenues to gratify investors. In spite of complaints, more and more users are entering at this moment on the webpage than ever before.

images (9)Facebook’s achievement of WhatsApp comes immediately about a month subsequent to it snapped up public startup Branch Media, a system that aims to assist people join in the region of their interests.

But, talking about normal people, who are using WhatApp messaging application for daily communication are worried about this deal. This is because they are thinking that the yearly subscription price will definitely go up as Facebook clichéd the deal under a huge amount. People are thinking that they might require to pay a little bit higher for the application via their cellular phones just because this global business transaction. If this happens then they will feel disappointed by this development. Furthermore, people are expecting more user-friendly features linked with Facebook account and the WhatsApp account than before.