Advantages And Disadvantages Of The Most Famous Blogging Platforms

images (34)Blogger

A famous option, Blogger is simple to utilize and get started with. It is completely free of cost. Google owns Blogger and thus the incorporation of Adsense is natural. Despite it has its own benefit, major business blogs are must more apt for WordPress or Typepad. Blogger is the best choice when it comes to personal blogging.


Unluckily, Livejournal is a platform that has not changed over the years. Not only this, it is not much beneficial other than personal blogging. Yes it has the advantage of having an incorporated social network, but is not a platform for serious blogging.

Movable Type

Another famous choice, Movable Type has been able to build a name as a noteworthy competitor in the blogging space. It offers free as well as enterprise level solutions.


It has an easy mission: to have the shortest and effortless set up and the simplest updating procedure of any blogging platform. For those who are not techno savvy or do not prefer a time consuming process, it is best for them.

download (22)Squarespace

It is one of the leading platforms that begin as $12 a month. Squarespace blogs are very professional in their approach and a good option for those who appreciate the functionality of a blog but the appearance of a traditional site. It has a big selection of interesting themes, a number of which will integrate social media networking sites.


Although categorized as a micro blogging platform, it is an impressive option for a blog. If you are thinking about utilizing Tumblr, I recommend continuing with caution. It is very simple to set up but you may find it hard to design the way you desire it to be. Few of the free themes look amazing but a number of them are very limited. It is a great choice for those who are engaged in creative businesses like photographers, clothing designers and more.


If done in a proper way, a Typepad blog can appear professional as any other blogging platform. They do superb when it comes to search engines. They provide a free trial and hence involve a monthly expense based on how many blogs you desire to use.


WordPress blog is recommended more frequently than any other blogging platform. These blogs have more of professional appearance and have turned out to be the industry’s standard for blogging. It is free and very simple to set up. It needs that the user offers hosting. To everyone’s dismay, a WordPress blog leaves much to be wished but thanks to the wonderful themes that it provides to its users. While few are simple to utilize once installed, other take require some basic html skill to get started. There are a number of free themes but the impressive ones would cost around $20-$100.


How Can You Use Images For Online Advertising?

marketAre you having a difficult time doling out articles to advertise your products and services? Does the idea of trying to create a video getting on your nerves? There is yet another method to build great content to advertise your business through online marketing and it is simpler than you may be thinking.

Let’s see how you can use these images for online advertising to aid you create brand awareness, enhance your search traffic and enhance your social following online.

It is no surprise that few of the most frequented websites in the world are focused around searching or sharing pictures. For instance, following given sites constantly show up lists of top sites:

Build an Image marketing strategy

images (26)It is never too persuading someone that one of the famous traffic sources can be a picture based site such as Google Images or Pinterest. But we progress to witness it happen as more businesses are getting innovative and aggressive with their image advertising strategies.

To aid you take benefit of these fabulous traffic referral sources I have mentioned below few important steps build your own effective image advertising strategy.

  • Optimize the pictures on your site/blog
  • Set up accounts on not more than 1-2 image websites that you really utilize
  • Begin with what you already possess
  • Get to know how to operate the profile
  • Blend it well
  • Gain some exposure

Let your pictures speak for you and your business

It has been never been simpler to capture, build and utilize images to obtain your message out to those willing to know. And if your business is such that builds innovative products and offers amazing experiences, they your audience desires to hear from you even more. Pictures as already stated are an impressive way to do just that.

With a good strategy, a little innovation and a lot of dedication images can be utilized very impressively to aid business get more exposure and grow more business. Whether you are already utilizing images for business marketing and require some guidance or you are still considering the option of utilizing images to enhance your business, a lot of article available online will help you take an informed decision.


Tumblr And Its Advantages To Folks

download (3)At times social media can be headache for businesses to navigate. With hundreds of social media networking sites to consider, each one offers it unique flavor and aim, it is simple for brands to be not looking forward to give something innovative and new a try. But innovative content is what social media platforms work on. In this article I would like to throw some light on a social media site which people conveniently forget: Tumblr.

Tumblr is a visually appealing content-stuffed blogging platform that enables folks to “Follow the World’s Creators” Its users are very innovative, fresh and quick adopters of products.  For businesses Tumblr carries its own advantages that are not available on any such social media networking platform. Given below are some highlights:

Freedom of content: Tumblr lends complete freedom to publish any kind of  content be it videos, pictures, text…you name it and you can do it. It is said that visual content like images and videos on Facebook gets roughly 30% more involvement status updates or links hence a page dependent on appealing visuals would be an involvement place for audience. Conversing with customer audience beyond various product updates is a necessary step in the development of brand. It can result in the building of a good connection with customers, creating powerful brand loyalty and brand preference.

images (7)Cool Factor: This is not other method to state it-Tumblr is cool. What makes it stand apart from the crowd is the fact that it prefers more of visual content. Besides it is famous with the young generation something with which often social media networking sites struggle. Reports say that 63% of Tumblr’s audience falls between the age of 15-34. Businesses that support a Tumblr page hold a strong competitive edge in reaching these wanted consumers in one place.

Niche markets: Another advantage of for businesses utilizing Tumblr is that there is no need for you to a industry champion to own an impressive company webpage. One of the remarkable advantages of Tumblr is the wider presence of niche markets. For instance there is a special subculture on Tumblr known as Fitspo which is focused in fitness and dieting, Folks who are a component if this subculture will be looking for pages with same posts. When businesses recognize their aimed audience, Tumblr is the best marketing tool in building a natural way of reaching them.

Highly Shareable content: Simply being able to build content for this social media networking platform is not sufficient for businesses to ensure enhanced traffic. One of the best features of Tumble is that the users get the elasticity to share the content across all other social media networking platforms. This characteristic is very advantageous in generating inbound traffic as well to company site.



Tumblr: One Of The Best Blogging Platforms

download (24)Tumblr happens to be the most famous place for folks who desire to set up blogs. Obviously there has to be a reason behind its popularity. The reason is that it has got a number of advantages over other blogging platforms. Once you get to know these advantages you will definitely be more inclined to use Tumblr as your first option.

The main advantage of Tumblr is that it is truly simple to utilize. It does not need that you have any kind of technical skills in order to begin with blogging. It supports a very simple user interface that most folks figure out in a few minutes and all you require to do is begin writing whatever you desire on your blog. Other than this its main advantage is that unlike other blogging websites they don’t tense too much regarding the length of your posts so if you require to have a post that is few sentences you can post it single-mindedly without any worry.

Another great advantage of utilizing Tumblr is that you can customize is to fulfill your requirements. One of the issues with most blogging websites is that you have no option over how your blog appears. If you are utilizing the blog for business you are going to require it to look same to your site, this is something that you can perform with Tumblr. Even more essentially, you can have a flexible domain on Tumblr which suggest that you are not needed to utilize one of those strange sub-domains that are mostly utilized on major other blogging websites. You can always have a domain that folks will never forget and associate with your firm.

download (25)It also provides the big benefit of owning a built in source of traffic. It is not really a blogging website but is an entire community. That suggests that folks will go to their home page and utilize it as a method to search blogs that they look forward to. This will truly be instrumental in bringing a lot of traffic that otherwise will not be generated. Besides as all the links that will point at your blog from the other pages on Tumblr, the results would be that your blog will get a better ranking in the search engines thereby directing more traffic.

Last but certainly not the least Tumblr is fully free of cost. While this should not be the biggest concern if you are utilizing it for your business it is something that you must consider. A number of companies when they begin online marketing find that they require dozens of different websites and the expense truly begins to add up. Being able to grab a presence on a website that receives a lot of traffic and not having to pay for it is certainly advantageous for big businesses.